Monday 2 November 2009

Evaluating our Rough Cut

Goodwins Points
We felt that our music video complimented the genre characteristics of Alternative Rock. The amalgamation of performance footage and the collage of dance routines gives an effective use of genre characteristics. At this stage of the editing process, the majority of our footage is lip synced with the music from our lead singer.Other relationships between music and lyrics include the drummer playing through the line "Its okay to beat the living shit from the drum kit". We aim to improve the relationship by filming the footage we were unable to on our third day of our filming and therefore incorporate it in our music video. Currently, our relationship between music and visuals is quite strong. The lip syncing and synchronized instruments give an effective relationship, however most of the footage is not edited to the beat, this is because we're only at the rough cut stage of our editing. Our music video definitely sells the artist. There is a large amount of voyeurism as all the artists address the camera during the performance and this gives an impression that they are looking at the viewer. Finally, our intertextuality is from Blink 182 but we feel that we avoided the conventions of this music video when we filmed ours. We focused more on the performance aspect of the music video.

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