very good. enjoyed the change of clothes.
Good intro. Adressed questions. Well clarified. Loud enough. Nice hat.
feedback from 44
Thats all folks!
Then your whole work repeats again. O_O Sort it. :P
Anyways it's pretty original, your work was really entertaining to watch and your auteur work really shined well. Your different style plays with Indie really well, we admired your work and hope the best with this. (:
Then your whole work repeats again. O_O Sort it. :P
Anyways it's pretty original, your work was really entertaining to watch and your auteur work really shined well. Your different style plays with Indie really well, we admired your work and hope the best with this. (:
Feedback on commentary from group 45
This commentary is very effective, its fun and interesting. The pace of the video flows well and enables it to be easy to listen to and absorb what they are saying. The comical idea of changing their clothes and props throughout the video keeps it fun and lighthearted. They have included plenty of extra footage and still images once again enhancing the easy-watching theme. The added footage and stills provide great examples and keeps the video easy to follow.
Well done :) x
Well done :) x
Commentary Feedback.
Good idea to cut away to show what you are talking about when talking about your digipack & planning, Cutting away to images you took for your Ancillary task, cutting on final cut, using your blog, etc.
There is some continuity with your video as you kept changing in your music video and in this commentary, at first was distracting with wierd hats etc.
There is some continuity with your video as you kept changing in your music video and in this commentary, at first was distracting with wierd hats etc.
Thursday, 10 December 2009
Karl Final Evaluation
In what ways does your media product use, develop or challenge forms and conventions of real media products?
In many ways we’ve tried to make out music video effective by using common conventions seen in existing media products. Firstly, for example our music video is of the alternative rock genre because of this our video is mainly performance orientated which is key feature of alternative rock videos therefore making our video conventional. Furthermore, a secondary part of our video is the clips we’ve tried to include of everyday life. We have filmed in a music studio, out in town and on a stage. These locations try to promote the idea of fame and music promotion but also the shots in town promote the idea of our band being quite accessible. This links to Goodwin’s points of trying to sell the artist. The idea of following the band around in their everyday life can also be seen in ‘blink 182’s video ‘rock show’. The band can be seen walking around town together and this is what we have tried to capture in our video. This therefore means our video conforms to conventions. However on some levels are product does challenge the convention. There is no clear narrative, unlike some other videos of this genre which does make it slightly unconventional however, considering this it would have been very hard for us to break conventions. In the alternative rock genre most videos are quite experimental because of this, whatever we did in our video it would have been considered experimental and therefore conformed to conventions. In the terms of Goodwin’s points I feel our product does conform. We feel our video does convey our personalities well which refers to Auteur theory. This is a demand of the record label and does promote our band image.
2. How effective is the combination of your main product and ancillary tasks?
Overall we feel our ancillary texts and main product are quite effective together. We have tried to include on both our pieces information that will promote our DVD. Tour dates can also be seen on our magazine advert. To keep continuity between our pieces we have used the same backdrop, font and logos in our magazine advert as well as the DVD. We have picked these colour schemes because they are quite simple and they do not divert attention away from our main pictures which help to sell our artist. This links our pieces and makes them effective, they attract the audience into them by locking the viewer’s attention and because they look the same the audience is drawn in. Another way we’ve made our digi-packs effective is by showing a clear identity of our band. We’ve used lots of close ups in our video and tried to twin that with close up photos in our advert and DVD cover. Not only does this help with continuity but the images/close ups of the band help sell the artist. This is one of Goodwin’s points and ensures our products are effective. We have also tried to reflect the idea of auteur theory in our pieces. We have tried throughout to make our video and digi-pack as funny/playful as possible and we’ve to link this in the pieces therefore making them obviously belong to the same band and continuing our continuity. Unfortunately, there were obviously some negatives about our ancillary tasks. We feel as a group we did not leave the appropriate time for us to build our pieces. We had one lesson to try to make our products and our un-familiarity with Photoshop hindered us further. We feel if we could have had one of two more lessons we could have formed a much greater product. We could have included more relevant information and promoted our DVD further.
3. What have you learnt from your audience feedback?
From our first pitch for this video we have had many feedback comments. These comments helped us realise some good ideas for our video. They made us aware of what are target audience really wanted because they were the people giving us feedback. The main feedback we received from our pitch was generally how are we going to film the shots in town. This feedback made us consider our locations further and eventually decide how we were going to film our ideas. From our peer feedback on our rough cut piece we learnt that we needed to include more close ups in our video. This feedback was relevant because it was from our peers and are target audience. Bearing our feedback in mind we went back to our location for a second time and filmed some more close ups. These close ups were used to help build our band identity and were added into our final cut. Overall from the feedback we have learnt its important to leave enough time for a second day of filming as it became apparent to us, you do not always get all of the necessary footage in one shoot with regards to out digi-pack footage we feel we should have left more time for it as the overall products look very rushed. We failed to include everything we wanted such as drawing more attention to our DVD in our magazine advert. Therefore in retrospect to our feedback we have now learnt to schedule our work and leave more time for our bigger tasks. However overall, the most of our feedback was very pleasing. We had many good comments which were all positive.
4. How did you use new media technology in the construction and research, planning and evaluating stages?
Throughout the making and development of our product we have used lots of new technology. For example to host and keep track of our work we have been using a website, www.blogger.com. This website allows you to have your own blogs where you can record how your work is progressing in posts. It is very useful in keeping track of what you have done in lessons. You can host videos and pictures which enabled us to show all of inspiration in a simple, easy to access location. A second piece of technology we used to build our media product was a programme called Final Cut Express. This software is used when editing video footage. Final Cut is a very easy to use piece of kit and we all easily came to terms with the controls. You can add lots of different effects and with the marker tool available it was very easy for us synchronise our music to the visuals. Lastly, we used software called Photoshop. Photoshop is software which enables you to place a picture on another picture and add text onto it; with this we made our Digi-pack. We found this programme overall very hard to use. The tools were not easily explained and we found ourselves struggling to produce our products. Looking back at our pre-luminary tasks I feel we have come a long way especially with the use of final cut. Generally, over the two years of studying media studies I feel I have come a long way in filming and in producing products. I now feel very confident behind and in front or a camera and also I feel capable of using Final Cut editing software to make a good product. As we carry on our media course I hope to learn more about Photoshop as this is the one piece of software I feel most unfamiliar about.
Karl Lambourne
In many ways we’ve tried to make out music video effective by using common conventions seen in existing media products. Firstly, for example our music video is of the alternative rock genre because of this our video is mainly performance orientated which is key feature of alternative rock videos therefore making our video conventional. Furthermore, a secondary part of our video is the clips we’ve tried to include of everyday life. We have filmed in a music studio, out in town and on a stage. These locations try to promote the idea of fame and music promotion but also the shots in town promote the idea of our band being quite accessible. This links to Goodwin’s points of trying to sell the artist. The idea of following the band around in their everyday life can also be seen in ‘blink 182’s video ‘rock show’. The band can be seen walking around town together and this is what we have tried to capture in our video. This therefore means our video conforms to conventions. However on some levels are product does challenge the convention. There is no clear narrative, unlike some other videos of this genre which does make it slightly unconventional however, considering this it would have been very hard for us to break conventions. In the alternative rock genre most videos are quite experimental because of this, whatever we did in our video it would have been considered experimental and therefore conformed to conventions. In the terms of Goodwin’s points I feel our product does conform. We feel our video does convey our personalities well which refers to Auteur theory. This is a demand of the record label and does promote our band image.
2. How effective is the combination of your main product and ancillary tasks?
Overall we feel our ancillary texts and main product are quite effective together. We have tried to include on both our pieces information that will promote our DVD. Tour dates can also be seen on our magazine advert. To keep continuity between our pieces we have used the same backdrop, font and logos in our magazine advert as well as the DVD. We have picked these colour schemes because they are quite simple and they do not divert attention away from our main pictures which help to sell our artist. This links our pieces and makes them effective, they attract the audience into them by locking the viewer’s attention and because they look the same the audience is drawn in. Another way we’ve made our digi-packs effective is by showing a clear identity of our band. We’ve used lots of close ups in our video and tried to twin that with close up photos in our advert and DVD cover. Not only does this help with continuity but the images/close ups of the band help sell the artist. This is one of Goodwin’s points and ensures our products are effective. We have also tried to reflect the idea of auteur theory in our pieces. We have tried throughout to make our video and digi-pack as funny/playful as possible and we’ve to link this in the pieces therefore making them obviously belong to the same band and continuing our continuity. Unfortunately, there were obviously some negatives about our ancillary tasks. We feel as a group we did not leave the appropriate time for us to build our pieces. We had one lesson to try to make our products and our un-familiarity with Photoshop hindered us further. We feel if we could have had one of two more lessons we could have formed a much greater product. We could have included more relevant information and promoted our DVD further.
3. What have you learnt from your audience feedback?
From our first pitch for this video we have had many feedback comments. These comments helped us realise some good ideas for our video. They made us aware of what are target audience really wanted because they were the people giving us feedback. The main feedback we received from our pitch was generally how are we going to film the shots in town. This feedback made us consider our locations further and eventually decide how we were going to film our ideas. From our peer feedback on our rough cut piece we learnt that we needed to include more close ups in our video. This feedback was relevant because it was from our peers and are target audience. Bearing our feedback in mind we went back to our location for a second time and filmed some more close ups. These close ups were used to help build our band identity and were added into our final cut. Overall from the feedback we have learnt its important to leave enough time for a second day of filming as it became apparent to us, you do not always get all of the necessary footage in one shoot with regards to out digi-pack footage we feel we should have left more time for it as the overall products look very rushed. We failed to include everything we wanted such as drawing more attention to our DVD in our magazine advert. Therefore in retrospect to our feedback we have now learnt to schedule our work and leave more time for our bigger tasks. However overall, the most of our feedback was very pleasing. We had many good comments which were all positive.
4. How did you use new media technology in the construction and research, planning and evaluating stages?
Throughout the making and development of our product we have used lots of new technology. For example to host and keep track of our work we have been using a website, www.blogger.com. This website allows you to have your own blogs where you can record how your work is progressing in posts. It is very useful in keeping track of what you have done in lessons. You can host videos and pictures which enabled us to show all of inspiration in a simple, easy to access location. A second piece of technology we used to build our media product was a programme called Final Cut Express. This software is used when editing video footage. Final Cut is a very easy to use piece of kit and we all easily came to terms with the controls. You can add lots of different effects and with the marker tool available it was very easy for us synchronise our music to the visuals. Lastly, we used software called Photoshop. Photoshop is software which enables you to place a picture on another picture and add text onto it; with this we made our Digi-pack. We found this programme overall very hard to use. The tools were not easily explained and we found ourselves struggling to produce our products. Looking back at our pre-luminary tasks I feel we have come a long way especially with the use of final cut. Generally, over the two years of studying media studies I feel I have come a long way in filming and in producing products. I now feel very confident behind and in front or a camera and also I feel capable of using Final Cut editing software to make a good product. As we carry on our media course I hope to learn more about Photoshop as this is the one piece of software I feel most unfamiliar about.
Karl Lambourne
Scott Final Evaluation
Qu1. In What way does your media product use, develop or challenge forms and conventions of real media products?‘Conventions’ is the term used to describe each different factor of a video/media production; similar to stereotypes they lead you towards what type/genre of media production you are watching. For example Alternative rock music videos consist of the following conventions – performance, comedy and a slight narrative. The song we chose (Pacific Ocean Blue by A) fitted with the alternative rock genre so we as a group were able to produce our product around the generic conventions. In our video we tried to use develop and challenge each of the conventions, we used a lot of performance shots which included us playing as a band in different locations (‘the Lock Up – Chesterton’ and ‘Sawston Village College Hall’) and in the same locations us playing our specified instruments singly in close up shots. We developed the comedy convention by massively implementing it, we did this by simply adding more comic shots such as ‘the box shot’ and us dancing with the public. During editing we tried to create the video with as much lip sync as possible while having as many comic shots as possible, this proved quite hard as every point where there was no singing and we wanted to add one of these shots we would find it difficult as we were trying to fit to on of Goodwin’s points ‘Relationship between lyrics and visual’. Our original plan to challenge the narrative convention was also disrupted by this point as we couldn’t leave out the narrative as we would then of missed out the point, to get around this we minimised the relationship between lyrics and visuals which became a very slight narrative. We know that the comic side of our music video worked from the feedback we received on our rough cut and we feel that we fitted our music video to the genre and conventions of alternative rock. Our video meets record label demand by meeting the main characteristics of the alternative rock genre and clearly identifies these points which promote the artists to the audience whom listen to this genre of music. The image the media product creates for the band is one that shows they like to have fun however take their music career seriously, for example throughout the whole video there are shots of us dancing with members of the public and having a fun time, while the rest of the shots show the serious side of the bands performance aspects.Qu2. How effective is the combination of your main product and ancillary tasks?Overall we feel that our ancillary tasks and our main product worked quite effectively together. We tried to keep continuity between the two tasks, which I feel we did strongly, however our DVD cover and Magazine advert were very poor in terms of conventions, as we know we have failed to get them to the standard of the Main product. After we handed in our main product we spent too long evaluating it and writing on the Blog and before we knew it the deadline for the ancillary task was two lessons away, we spent one of these lessons taking photos for the task, we didn’t choose stills from our music video as we thought we had none appropriate, so we went to the junction and got permission to take some photos backstage/outside of the venue and we then used these in our Digipak, this still had continuity with our main product as it still had a performance element to it. And the second lesson editing the photos on Photoshop, which concluded on us being very rushed for time. As none of us knew how to use Photoshop effectively this led to us becoming frustrated and effectively ruined our task. As we rushed to finish both the DVD cover and Magazine advert we ended up getting the information wrong and our magazine advert did not advertise our DVD, which it was supposed to of, We could have changed this by planning to spend more time on the task from the start of the project, we could also have included a more detailed description of the band with more dates about tours, more record labels and possibly more ratings. Our three products would all attract our target audience in different ways, our music video would be played on music channels/on the internet and would attract an audience practically via them listening and watching. While our Magazine covers would grab the attention of the readers and get them to find our band name/the visuals of our band familiar when they see our DVD in the shops. The three tasks work together to promote the band via showing the performance and comic side to us. showing that we like to have fun as well as taking our music seriously conforming to the alternative rock genre.
Qu3. What have you learnt from your audience feedback?Our Audience feedback was very helpful and because of the feedback (from our teacher, class/group and some other members of our year whom are also taking media) we received on our rough cut, which we posted on our Blog we were able to perfect our final piece. For example, the feed back we received on our rough cut told us that our sense of comedy was noted which was good news to us as we were worried that it would only be us who found the shots funny due to the fact that we all knew each other, and that we needed to include more close ups as we literally didn’t have any which meant there was little lip syncing and the band was not very well advertised this was the only criticism. To combat this we went back to one of our performance area’s ‘The Lock Up’ and filmed close ups of each band member playing their instruments/Singing under many different filters of light and at many angles, which we then added into our final production using final cut. Feed back on the development of our final production after we had received the feedback on the rough cut then told us that we had improved our video drastically that the lip syncing was much improved and that overall we were now selling the band much more than previous. The feedback on our final product was very strong apart from on the ancillary tasks but we knew we had messed up on that part of the project, are feedback was not very strong for our ancillary task and there were many ways we could have improved it, for starters spending more time on it and adjusting the appearance to make it more eye catching. And should we be asked to produce a similar task again I would make sure for the first lesson the whole group write a plan of all the deadlines and what needs to be done in what order and the whole group stick to it as I feel this is where we failed to compete.Qu4. How did you use new media technology in the construction and research, planning and evaluating stages?During the planning and evaluating stages of this production we used many new media technologies, including Blogger.com which was a massive contribution to this stage of the music video, as we were able to plan it in college and at home by posting all of our brain storms, ideas, final plans and generally all contributions to the video in terms of planning, we found this very useful as it meant we were able to continue working on our product with easy access to all of our class work and it also meant we wouldn’t have to remember any ideas you had for the product should you think of them while your at home (e.g. while your watching a music channel on TV) you could just type them down onto the Blog. As part of our assignment it was asked that we try and get permission by someone relevant to the band, to produce a music video to the song (it didn’t matter if we didn’t receive a reply but we had to show that we had tried), we found an email on twitter.com which led us to the band manager ‘Jason Perry’ whom to our surprise replied to our e-mail and gave us permission to create a music video to the song. We used more, different media technology through the construction and research stages of the assignment; during research we again used blogger.com to note down our finds and post our work/ rough cuts etc which led us to be able to receive feedback and gave us a bigger foothold to create and evaluate the productions, google.com to research Digipaks for our ancillary tasks which proved very helpful for finding the conventions of alternative rock Digipaks (Similar to video conventions – more of a narrative photo of whole band after/during performance) and youtube.com which we used to sample videos of alternative rock production, as our song currently has no music video (that we could find) we based our video on videos by such alternative rock bands such as ‘Blink 182’ and ‘Sum 41’. These bands led us to finding the perfect conventions to make stand out in our production via looking at their more successful songs, which led us to a more performance and comic convention rather than a narrative. We also used the programmes ‘Final Cut’ and ‘Photoshop’ to create our whole Assignment, final cut was the programme we used to create the video, our skills have improved over the time we have been studying media and we were able to use the effectively to create a strong video including lip syncing, filters and small effects such as fades in/out. Photoshop was used only for the Digipak, which unfortunately none of our group knew how to use despite all of us been doing media for at least fifteen months. We used Photoshop for its layering of images and its many effects, sadly we only had one lesson to finalise our Digipak and due to our lack of knowledge around the programme we were unable to produce a strong piece, and out of the whole project I feel we let ourselves down on the ancillary task. To combat this problem next time I suggest that we either commit to spending more time on the programmes we do not know much about. Or we could take the time out (e.g. after lesson) to learn our way around the problems we do not know how to fix with the programmes. Our preliminary task was also very helpful in the technology side of this production, it helped us to remember the skills we has picked up In the previous year of media and allowed us to begin developing them for our main assignment, this was very helpful in all areas especially editing in final cut, as we were able to apply what we knew and then experiment with fades in/out etc in practice for our final product. Overall I feel we created a really strong media product and an effective assignment.
Qu3. What have you learnt from your audience feedback?Our Audience feedback was very helpful and because of the feedback (from our teacher, class/group and some other members of our year whom are also taking media) we received on our rough cut, which we posted on our Blog we were able to perfect our final piece. For example, the feed back we received on our rough cut told us that our sense of comedy was noted which was good news to us as we were worried that it would only be us who found the shots funny due to the fact that we all knew each other, and that we needed to include more close ups as we literally didn’t have any which meant there was little lip syncing and the band was not very well advertised this was the only criticism. To combat this we went back to one of our performance area’s ‘The Lock Up’ and filmed close ups of each band member playing their instruments/Singing under many different filters of light and at many angles, which we then added into our final production using final cut. Feed back on the development of our final production after we had received the feedback on the rough cut then told us that we had improved our video drastically that the lip syncing was much improved and that overall we were now selling the band much more than previous. The feedback on our final product was very strong apart from on the ancillary tasks but we knew we had messed up on that part of the project, are feedback was not very strong for our ancillary task and there were many ways we could have improved it, for starters spending more time on it and adjusting the appearance to make it more eye catching. And should we be asked to produce a similar task again I would make sure for the first lesson the whole group write a plan of all the deadlines and what needs to be done in what order and the whole group stick to it as I feel this is where we failed to compete.Qu4. How did you use new media technology in the construction and research, planning and evaluating stages?During the planning and evaluating stages of this production we used many new media technologies, including Blogger.com which was a massive contribution to this stage of the music video, as we were able to plan it in college and at home by posting all of our brain storms, ideas, final plans and generally all contributions to the video in terms of planning, we found this very useful as it meant we were able to continue working on our product with easy access to all of our class work and it also meant we wouldn’t have to remember any ideas you had for the product should you think of them while your at home (e.g. while your watching a music channel on TV) you could just type them down onto the Blog. As part of our assignment it was asked that we try and get permission by someone relevant to the band, to produce a music video to the song (it didn’t matter if we didn’t receive a reply but we had to show that we had tried), we found an email on twitter.com which led us to the band manager ‘Jason Perry’ whom to our surprise replied to our e-mail and gave us permission to create a music video to the song. We used more, different media technology through the construction and research stages of the assignment; during research we again used blogger.com to note down our finds and post our work/ rough cuts etc which led us to be able to receive feedback and gave us a bigger foothold to create and evaluate the productions, google.com to research Digipaks for our ancillary tasks which proved very helpful for finding the conventions of alternative rock Digipaks (Similar to video conventions – more of a narrative photo of whole band after/during performance) and youtube.com which we used to sample videos of alternative rock production, as our song currently has no music video (that we could find) we based our video on videos by such alternative rock bands such as ‘Blink 182’ and ‘Sum 41’. These bands led us to finding the perfect conventions to make stand out in our production via looking at their more successful songs, which led us to a more performance and comic convention rather than a narrative. We also used the programmes ‘Final Cut’ and ‘Photoshop’ to create our whole Assignment, final cut was the programme we used to create the video, our skills have improved over the time we have been studying media and we were able to use the effectively to create a strong video including lip syncing, filters and small effects such as fades in/out. Photoshop was used only for the Digipak, which unfortunately none of our group knew how to use despite all of us been doing media for at least fifteen months. We used Photoshop for its layering of images and its many effects, sadly we only had one lesson to finalise our Digipak and due to our lack of knowledge around the programme we were unable to produce a strong piece, and out of the whole project I feel we let ourselves down on the ancillary task. To combat this problem next time I suggest that we either commit to spending more time on the programmes we do not know much about. Or we could take the time out (e.g. after lesson) to learn our way around the problems we do not know how to fix with the programmes. Our preliminary task was also very helpful in the technology side of this production, it helped us to remember the skills we has picked up In the previous year of media and allowed us to begin developing them for our main assignment, this was very helpful in all areas especially editing in final cut, as we were able to apply what we knew and then experiment with fades in/out etc in practice for our final product. Overall I feel we created a really strong media product and an effective assignment.
Final Evaluation
In what ways does your media product use, develop or challenge forms and conventions of real media products?
Our media product was of the alternate rock genre, and we took forms of other similar products, for example we were heavily influence by Blink 182 and Sum 41. We took characteristics from select videos, and portrayed them in our own. From studying 'Goodwin's Theory of Analysis', we were able to relate genre characteristics from other videos and adapt them into ours. A typical form we used from rock videos was: performance, and we used this for half of our product. And the other half was: lifestyle, we put this in for extra entertainment value to the audience, as the footage is quite comical. Our locations were conventional, as we used some band rehearsal rooms and a stage at Sawston Village College. By using these locations and then the town centre we were able to easily fit our footage around our genre specifics. I don't think we really challenged our genre, although the clip of us all climbing from the same box could be considered as uncharacteristic. We added this though for pure entertainment value as we wanted to reflect our personalities in the video, and we felt that alternative rock allowed us to do this. Otherwise we stuck to guidelines from our area, like the use of band mise en scene like instruments, and stage settings. The close ups of the artist, and complete artist focus, makes the band easily remembered. Through the comedy element of our video, we promoted the band with the comedic and relaxed atmosphere. By not having a crazed feel to the footage and transitions, we could draw the audience in to just enjoy the comedy without having to think too much. I would consider myself to be a member of our video’s target audience, and I think it’s attractive to watch because of its entertainment value. It vaguely represents shows like jackass, as it’s a fun and laid back viewing to give the audience a feel good viewing. We developed two sides of the video throughout, the performance and lifestyle sides, adding different clips from each side as the video progressed. There isn't an area where too many clips from the same side are stacked next to each other; we felt this would have the potential to bore the audience. The two real media products we based our video on were 'Rock Show' and 'In Too Deep'.
How effective is the combination of your main product and ancillary tasks?
I personally felt we could have done a lot better on our ancillary tasks, but if nothing else we did get the element of continuity between them, and between them both and our video. We used pictures from a shoot we did at The Junction to promote the band members, like we had done throughout the video. We chose this location as it’s a popular venue in Cambridge, which directly relates to our genre and promotes it; a lot of upcoming and popular bands play there. We kept to a basic background on both the DVD cover and magazine cover to vocalise the band, this way you'd easily be able to identify our ancillary tasks with the video. We also used the flaming A which is the bands signature, if the audience knew the band this would have appealed to them in particular. The products do however work together to promote one another, again through the same colour choices and continuity of the A and band photos. The advert doesn’t promote the DVD as strongly as it could have done, as we included tour dates also, which takes the sting out of the advert. But it does have reference for when the DVD is available, and the DVD then promotes the band by use of pictures that will be recognisable to the audience. We decided to go for a simple colour scheme quite simply because we didn’t have the right skills to get what we wanted into photo shop. I think we would have gone for a more elaborate, stand out background if we had the choice to show the extrovert sense to the band. The tasks do promote the same feel as the video also, that being relaxed and band focussed by being photographs of the band in their everyday lifestyle. The magazine article promotes the record label by visually aiding it on the décor. These adverts would appeal to a new audience as they promote the band and album in a way that would make the audience recognise the genre through the design and to listen to their music.
What have you learnt from your audience feedback?
Primarily we had to pitch for our song to the rest of the group, and our feedback from the pitch was pretty positive. They thought that the research we had done towards our locations and mise en scene would help in the future filming we would have to do. Although they did also say we would have to develop a stronger plot for our video, as our main ideas were a little bit scatty. Our feedback was mainly from members of the group, and Holly (media teacher). Although not all of them were relevant for our target audience, to study media we have had to learn to fit ourselves into any audience to be able to evaluate products more efficiently. We have all done a video preliminary so their knowledge was valuable to us. From our rough-cut feedback we gained a lot of welcomed knowledge. People thought we’d hit the nail on the head when shooting for our genre, and the amount of research we had done on location and props really helped the outcome of our video. But from the first lot of feedback we had also been given areas to improve on, and this was mainly to prioritise band members with close ups, and to only use long shots when they were really needed. To add to that we needed more lip syncing footage our vocals, we took all of these things into consideration when we went for our second footage shoot. The feedback we got was really helpful in order for us to make progress and produce our final piece. From our ancillary task we got feedback we expected, the other groups correctly analysed the problems with our pack that we knew were there but had no time to change. It was overall disappointing that we didn’t have time to change the things highlighted to us. If we were to do our main video again, we might get more valuable shots from the stage performance sides, as we looked a little unprepared and we were lucky to get the mise en scene there that was necessary.
How did you use new media technologies in the construction and research, planning and evaluation stages?
The main resources for the planning and research elements were the blog the media groups used and ‘You tube.’ These sites were of particular importance as they gave us a source for finding previous music video’s done at the college, and real existing ones. The blog was the entity of the project though, as this is where we published all of our planning, research, and anything else that came to mind in the lead up to our final product. Being able to see and talk about other videos whilst not in the classroom really helped us adapt our own ideas. With these sites as well, I was able to upload a video of me teaching the guitar parts to our group, so we could re-enact them better in our video. This proved helpful, as Scott isn’t able to actually play guitar. Another program that was essential for us to make any advance on our project was ‘Final Cut.’ This is a program that allowed us to merge, cut and add effects to the footage we had caught on our shoots. Our abilities using the program had been progressing as we continually used it in media, and this helped when chopping up long clips we had captured, most of which we didn’t use. A specific thing that has developed for me from AS is the use of markers in effect so you can get exactly what you want from it. The program we used for our ancillary task is called: ‘Photoshop’ this program was ill favoured throughout the group, as our ability to use this it wasn’t high. But from the experience I think we gained experience on how to use if we are ever called to again. Although it wasn’t our favourite piece of new media technology, it was essential to amalgamate our DVD and magazine add effectively. Last year, we did a preliminary task where we a short music video. This really prepared us for the main task, as it showed us just how much footage we needed to create our product. I think we advanced from the preliminary task as we used much more lip-syncing, and we related our music to visuals more effectively.
Our media product was of the alternate rock genre, and we took forms of other similar products, for example we were heavily influence by Blink 182 and Sum 41. We took characteristics from select videos, and portrayed them in our own. From studying 'Goodwin's Theory of Analysis', we were able to relate genre characteristics from other videos and adapt them into ours. A typical form we used from rock videos was: performance, and we used this for half of our product. And the other half was: lifestyle, we put this in for extra entertainment value to the audience, as the footage is quite comical. Our locations were conventional, as we used some band rehearsal rooms and a stage at Sawston Village College. By using these locations and then the town centre we were able to easily fit our footage around our genre specifics. I don't think we really challenged our genre, although the clip of us all climbing from the same box could be considered as uncharacteristic. We added this though for pure entertainment value as we wanted to reflect our personalities in the video, and we felt that alternative rock allowed us to do this. Otherwise we stuck to guidelines from our area, like the use of band mise en scene like instruments, and stage settings. The close ups of the artist, and complete artist focus, makes the band easily remembered. Through the comedy element of our video, we promoted the band with the comedic and relaxed atmosphere. By not having a crazed feel to the footage and transitions, we could draw the audience in to just enjoy the comedy without having to think too much. I would consider myself to be a member of our video’s target audience, and I think it’s attractive to watch because of its entertainment value. It vaguely represents shows like jackass, as it’s a fun and laid back viewing to give the audience a feel good viewing. We developed two sides of the video throughout, the performance and lifestyle sides, adding different clips from each side as the video progressed. There isn't an area where too many clips from the same side are stacked next to each other; we felt this would have the potential to bore the audience. The two real media products we based our video on were 'Rock Show' and 'In Too Deep'.
How effective is the combination of your main product and ancillary tasks?
I personally felt we could have done a lot better on our ancillary tasks, but if nothing else we did get the element of continuity between them, and between them both and our video. We used pictures from a shoot we did at The Junction to promote the band members, like we had done throughout the video. We chose this location as it’s a popular venue in Cambridge, which directly relates to our genre and promotes it; a lot of upcoming and popular bands play there. We kept to a basic background on both the DVD cover and magazine cover to vocalise the band, this way you'd easily be able to identify our ancillary tasks with the video. We also used the flaming A which is the bands signature, if the audience knew the band this would have appealed to them in particular. The products do however work together to promote one another, again through the same colour choices and continuity of the A and band photos. The advert doesn’t promote the DVD as strongly as it could have done, as we included tour dates also, which takes the sting out of the advert. But it does have reference for when the DVD is available, and the DVD then promotes the band by use of pictures that will be recognisable to the audience. We decided to go for a simple colour scheme quite simply because we didn’t have the right skills to get what we wanted into photo shop. I think we would have gone for a more elaborate, stand out background if we had the choice to show the extrovert sense to the band. The tasks do promote the same feel as the video also, that being relaxed and band focussed by being photographs of the band in their everyday lifestyle. The magazine article promotes the record label by visually aiding it on the décor. These adverts would appeal to a new audience as they promote the band and album in a way that would make the audience recognise the genre through the design and to listen to their music.
What have you learnt from your audience feedback?
Primarily we had to pitch for our song to the rest of the group, and our feedback from the pitch was pretty positive. They thought that the research we had done towards our locations and mise en scene would help in the future filming we would have to do. Although they did also say we would have to develop a stronger plot for our video, as our main ideas were a little bit scatty. Our feedback was mainly from members of the group, and Holly (media teacher). Although not all of them were relevant for our target audience, to study media we have had to learn to fit ourselves into any audience to be able to evaluate products more efficiently. We have all done a video preliminary so their knowledge was valuable to us. From our rough-cut feedback we gained a lot of welcomed knowledge. People thought we’d hit the nail on the head when shooting for our genre, and the amount of research we had done on location and props really helped the outcome of our video. But from the first lot of feedback we had also been given areas to improve on, and this was mainly to prioritise band members with close ups, and to only use long shots when they were really needed. To add to that we needed more lip syncing footage our vocals, we took all of these things into consideration when we went for our second footage shoot. The feedback we got was really helpful in order for us to make progress and produce our final piece. From our ancillary task we got feedback we expected, the other groups correctly analysed the problems with our pack that we knew were there but had no time to change. It was overall disappointing that we didn’t have time to change the things highlighted to us. If we were to do our main video again, we might get more valuable shots from the stage performance sides, as we looked a little unprepared and we were lucky to get the mise en scene there that was necessary.
How did you use new media technologies in the construction and research, planning and evaluation stages?
The main resources for the planning and research elements were the blog the media groups used and ‘You tube.’ These sites were of particular importance as they gave us a source for finding previous music video’s done at the college, and real existing ones. The blog was the entity of the project though, as this is where we published all of our planning, research, and anything else that came to mind in the lead up to our final product. Being able to see and talk about other videos whilst not in the classroom really helped us adapt our own ideas. With these sites as well, I was able to upload a video of me teaching the guitar parts to our group, so we could re-enact them better in our video. This proved helpful, as Scott isn’t able to actually play guitar. Another program that was essential for us to make any advance on our project was ‘Final Cut.’ This is a program that allowed us to merge, cut and add effects to the footage we had caught on our shoots. Our abilities using the program had been progressing as we continually used it in media, and this helped when chopping up long clips we had captured, most of which we didn’t use. A specific thing that has developed for me from AS is the use of markers in effect so you can get exactly what you want from it. The program we used for our ancillary task is called: ‘Photoshop’ this program was ill favoured throughout the group, as our ability to use this it wasn’t high. But from the experience I think we gained experience on how to use if we are ever called to again. Although it wasn’t our favourite piece of new media technology, it was essential to amalgamate our DVD and magazine add effectively. Last year, we did a preliminary task where we a short music video. This really prepared us for the main task, as it showed us just how much footage we needed to create our product. I think we advanced from the preliminary task as we used much more lip-syncing, and we related our music to visuals more effectively.
Sunday, 6 December 2009
Scott - Evaluation
Qu1. In What way does your media product use, develop or challenge forms and conventions of real media products?
‘Conventions’ is the term used to describe each different factor of a video/media production; similar to stereotypes they lead you towards what type/genre of media production you are watching. For example Alternative rock music videos consist of the following conventions – performance, comedy and a slight narrative. The song we chose (Pacific Ocean Blue by A) fitted with the alternative rock genre so we as a group were able to produce our product around the generic conventions. In our video we tried to use develop and challenge each of the conventions, we used a lot of performance shots which included us playing as a band in different locations (‘the Lock Up – Chesterton’ and ‘Sawston Village College Hall’) and in the same locations us playing our specified instruments singly in close up shots. We developed the comedy convention by massively implementing it, we did this by simply adding more comic shots such as ‘the box shot’ and us dancing with the public. During editing we tried to create the video with as much lip sync as possible while having as many comic shots as possible, this proved quite hard as every point where there was no singing and we wanted to add one of these shots we would find it difficult as we were trying to fit to on of Goodwin’s points ‘Relationship between lyrics and visual’. Our original plan to challenge the narrative convention was also disrupted by this point as we couldn’t leave out the narrative as we would then of missed out the point, to get around this we minimised the relationship between lyrics and visuals which became a very slight narrative. We know that the comic side of our music video worked from the feedback we received on our rough cut and we feel that we fitted our music video to the genre and conventions of alternative rock.
Qu2. How effective is the combination of your main product and ancillary tasks?
Overall we feel that our ancillary tasks and our main product worked quite effectively together. We tried to keep continuity between the two tasks, which I feel we did strongly, however our DVD cover and Magazine advert were very poor in terms of conventions, as we know we have failed to get them to the standard of the Main product. After we handed in our main product we spent too long evaluating it and writing on the Blog and before we knew it the deadline for the ancillary task was two lessons away, we spent one of these lessons taking photos for the task and the second lesson editing the photos on Photoshop, which concluded on us being very rushed for time. As none of us knew how to use Photoshop effectively this led to us becoming frustrated and effectively ruined our task. As we rushed to finish both the DVD cover and Magazine advert we ended up getting the information wrong and our magazine advert did not advertise our DVD, which it was supposed to of, We could have changed this by planning to spend more time on the task from the start of the project.
Qu3. What have you learnt from your audience feedback?
Our Audience feedback was very helpful and because of the feedback we received on our rough cut, which we posted on our Blog we were able to perfect our final piece. For example, the feed back we received on our rough cut told us that our sense of comedy was noted which was good news to us as we were worried that it would only be us who found the shots funny due to the fact that we all knew each other, and that we needed to include more close ups as we literally didn’t have any which meant there was little lip syncing and the band was not very well advertised. To combat this we went back to one of our performance area’s ‘The Lock Up’ and filmed close ups of each band member playing their instruments/Singing under many different filters of light and at many angles, which we then added into our final production using final cut. Feed back on the development of our final production after we had received the feedback on the rough cut then told us that we had improved our video drastically that the lip syncing was much improved and that overall we were now selling the band much more than previous. The feedback on our final product was very strong (apart from on the ancillary tasks but we knew we had messed up on that part of the project) and should we be asked to produce a similar task again I would make sure for the first lesson the whole group write a plan of all the deadlines and what needs to be done in what order and the whole group stick to it as I feel this is where we failed to compete.
Qu4. How did you use new media technology in the construction and research, planning and evaluating stages?
During the planning and evaluating stages of this production we used many new media technologies, including Blogger.com which was a massive contribution to this stage of the music video, as we were able to plan it in college and at home by posting all of our brain storms, ideas, final plans and generally all contributions to the video in terms of planning, we found this very useful as it meant we were able to continue working on our product with easy access to all of our class work and it also meant we wouldn’t have to remember any ideas you had for the product should you think of them while your at home (e.g. while your watching a music channel on TV) you could just type them down onto the Blog. As part of our assignment it was asked that we try and get permission by someone relevant to the band, to produce a music video to the song (it didn’t matter if we didn’t receive a reply but we had to show that we had tried), we found an email on twitter.com which led us to the band manager ‘Jason Perry’ whom to our surprise replied to our e-mail and gave us permission to create a music video to the song. We used more, different media technology through the construction and research stages of the assignment; during research we again used blogger.com to note down our finds and post our work/ rough cuts etc which led us to be able to receive feedback and gave us a bigger foothold to create and evaluate the productions, google.com to research Digipaks for our ancillary tasks which proved very helpful for finding the conventions of alternative rock Digipaks (Similar to video conventions – more of a narrative photo of whole band after/during performance) and youtube.com which we used to sample videos of alternative rock production, as our song currently has no music video (that we could find) we based our video on videos by such alternative rock bands such as ‘Blink 182’ and ‘Sum 41’. These bands led us to finding the perfect conventions to make stand out in our production via looking at their more successful songs, which led us to a more performance and comic convention rather than a narrative. We also used the programmes ‘Final Cut’ and ‘Photoshop’ to create our whole Assignment, final cut was the programme we used to create the video, our skills have improved over the time we have been studying media and we were able to use the effectively to create a strong video including lip syncing, filters and small effects such as fades in/out. Photoshop was used only for the Digipak, which unfortunately none of our group knew how to use despite all of us been doing media for at least fifteen months. We used Photoshop for its layering of images and its many effects, sadly we only had one lesson to finalise our Digipak and due to our lack of knowledge around the programme we were unable to produce a strong piece, and out of the whole project I feel we let ourselves down on the ancillary task. To combat this problem next time I suggest that we either commit to spending more time on the programmes we do not know much about. Or we could take the time out (e.g. after lesson) to learn our way around the problems we do not know how to fix with the programmes. However overall I feel we created a really strong media product and an effective assignment.
‘Conventions’ is the term used to describe each different factor of a video/media production; similar to stereotypes they lead you towards what type/genre of media production you are watching. For example Alternative rock music videos consist of the following conventions – performance, comedy and a slight narrative. The song we chose (Pacific Ocean Blue by A) fitted with the alternative rock genre so we as a group were able to produce our product around the generic conventions. In our video we tried to use develop and challenge each of the conventions, we used a lot of performance shots which included us playing as a band in different locations (‘the Lock Up – Chesterton’ and ‘Sawston Village College Hall’) and in the same locations us playing our specified instruments singly in close up shots. We developed the comedy convention by massively implementing it, we did this by simply adding more comic shots such as ‘the box shot’ and us dancing with the public. During editing we tried to create the video with as much lip sync as possible while having as many comic shots as possible, this proved quite hard as every point where there was no singing and we wanted to add one of these shots we would find it difficult as we were trying to fit to on of Goodwin’s points ‘Relationship between lyrics and visual’. Our original plan to challenge the narrative convention was also disrupted by this point as we couldn’t leave out the narrative as we would then of missed out the point, to get around this we minimised the relationship between lyrics and visuals which became a very slight narrative. We know that the comic side of our music video worked from the feedback we received on our rough cut and we feel that we fitted our music video to the genre and conventions of alternative rock.
Qu2. How effective is the combination of your main product and ancillary tasks?
Overall we feel that our ancillary tasks and our main product worked quite effectively together. We tried to keep continuity between the two tasks, which I feel we did strongly, however our DVD cover and Magazine advert were very poor in terms of conventions, as we know we have failed to get them to the standard of the Main product. After we handed in our main product we spent too long evaluating it and writing on the Blog and before we knew it the deadline for the ancillary task was two lessons away, we spent one of these lessons taking photos for the task and the second lesson editing the photos on Photoshop, which concluded on us being very rushed for time. As none of us knew how to use Photoshop effectively this led to us becoming frustrated and effectively ruined our task. As we rushed to finish both the DVD cover and Magazine advert we ended up getting the information wrong and our magazine advert did not advertise our DVD, which it was supposed to of, We could have changed this by planning to spend more time on the task from the start of the project.
Qu3. What have you learnt from your audience feedback?
Our Audience feedback was very helpful and because of the feedback we received on our rough cut, which we posted on our Blog we were able to perfect our final piece. For example, the feed back we received on our rough cut told us that our sense of comedy was noted which was good news to us as we were worried that it would only be us who found the shots funny due to the fact that we all knew each other, and that we needed to include more close ups as we literally didn’t have any which meant there was little lip syncing and the band was not very well advertised. To combat this we went back to one of our performance area’s ‘The Lock Up’ and filmed close ups of each band member playing their instruments/Singing under many different filters of light and at many angles, which we then added into our final production using final cut. Feed back on the development of our final production after we had received the feedback on the rough cut then told us that we had improved our video drastically that the lip syncing was much improved and that overall we were now selling the band much more than previous. The feedback on our final product was very strong (apart from on the ancillary tasks but we knew we had messed up on that part of the project) and should we be asked to produce a similar task again I would make sure for the first lesson the whole group write a plan of all the deadlines and what needs to be done in what order and the whole group stick to it as I feel this is where we failed to compete.
Qu4. How did you use new media technology in the construction and research, planning and evaluating stages?
During the planning and evaluating stages of this production we used many new media technologies, including Blogger.com which was a massive contribution to this stage of the music video, as we were able to plan it in college and at home by posting all of our brain storms, ideas, final plans and generally all contributions to the video in terms of planning, we found this very useful as it meant we were able to continue working on our product with easy access to all of our class work and it also meant we wouldn’t have to remember any ideas you had for the product should you think of them while your at home (e.g. while your watching a music channel on TV) you could just type them down onto the Blog. As part of our assignment it was asked that we try and get permission by someone relevant to the band, to produce a music video to the song (it didn’t matter if we didn’t receive a reply but we had to show that we had tried), we found an email on twitter.com which led us to the band manager ‘Jason Perry’ whom to our surprise replied to our e-mail and gave us permission to create a music video to the song. We used more, different media technology through the construction and research stages of the assignment; during research we again used blogger.com to note down our finds and post our work/ rough cuts etc which led us to be able to receive feedback and gave us a bigger foothold to create and evaluate the productions, google.com to research Digipaks for our ancillary tasks which proved very helpful for finding the conventions of alternative rock Digipaks (Similar to video conventions – more of a narrative photo of whole band after/during performance) and youtube.com which we used to sample videos of alternative rock production, as our song currently has no music video (that we could find) we based our video on videos by such alternative rock bands such as ‘Blink 182’ and ‘Sum 41’. These bands led us to finding the perfect conventions to make stand out in our production via looking at their more successful songs, which led us to a more performance and comic convention rather than a narrative. We also used the programmes ‘Final Cut’ and ‘Photoshop’ to create our whole Assignment, final cut was the programme we used to create the video, our skills have improved over the time we have been studying media and we were able to use the effectively to create a strong video including lip syncing, filters and small effects such as fades in/out. Photoshop was used only for the Digipak, which unfortunately none of our group knew how to use despite all of us been doing media for at least fifteen months. We used Photoshop for its layering of images and its many effects, sadly we only had one lesson to finalise our Digipak and due to our lack of knowledge around the programme we were unable to produce a strong piece, and out of the whole project I feel we let ourselves down on the ancillary task. To combat this problem next time I suggest that we either commit to spending more time on the programmes we do not know much about. Or we could take the time out (e.g. after lesson) to learn our way around the problems we do not know how to fix with the programmes. However overall I feel we created a really strong media product and an effective assignment.
Evaluation
In what ways does your media product use, develop or challenge forms and conventions of real media products?
Our media product was of the alternate rock genre, and we took forms of other similar products, for example we were heavily influence by Blink 182 and Sum 41. We took characteristics from select videos, and portrait them into our own. From studying 'Goodwin's Theory of Analysis', we were able to relate genre characteristics from other video's and adapt them into ours. A typical form we used from rock videos was: performance, and we used this for half of our product. And the other half was: lifestyle, we put this in for extra entertainment value to the audience, as the footage is quite comical. I don't think we really challenged our genre, although the clip of us all climbing from the same box could be considered as uncharacteristic. We added this though for pure entertainment value as we wanted to reflect our personalities in the video, and we felt that alternative rock allowed us to do this. Otherwise we stuck to guidelines from our area. We developed two sides of the video throughout, the performance and lifestyle sides, adding different clips from each side as the video progressed. There isn't an area where too many clips from the same side are stacked next to each other, we felt this would have the potential to bore the audience. The two real media products we based our video on were 'Rock Show' and 'In Too Deep'
How effective is the combination of your main product and ancillary tasks?
I personally felt we could have done a lot better on our ancillary tasks, but if nothing else we did get the element of continuity between them, and between them both and our video. We used pictures from a shoot we did at The Junction to promote the band members, like we had done throughout the video. We chose this location as its a popular venue in
What have you learnt from your audience feedback?
From our rough cut feedback we gained a lot of welcomed knowledge. People thought we’d hit the nail on the head when shooting for our genre, and the amount of research we had done on location and props really helped the outcome of our video. But from the first lot of feedback we had also been given areas to improve on, and this was mainly to prioritise band members with close ups, and to only use long shots when they were really needed. To add to that we needed more lip syncing footage our vocals, we took all of these things into consideration when we went for our second footage shoot. The feedback we got was really helpful in order for us to make progress and produce our final piece. From our ancillary task we got feedback we expected, the other groups correctly analysed the problems with our pack that we knew were there but had no time to change. It was overall disappointing that we didn’t have time to change the things highlighted to us.
How did you use new media technologies in the construction and research, planning and evaluation stages?
The main resources for the planning and research elements were the blog the media groups used and ‘You tube.’ These sites were of particular importance as they gave us a source for finding previous music video’s done at the college, and real existing ones. The blog was the entity of the project though, as this is where we published all of our planning, research, and anything else that came to mind in the lead up to our final product. Being able to see and talk about other videos whilst not in the classroom really helped us adapt our own ideas. Another program that was essential for us to make any advance on our project was ‘Final Cut.’ This is a program that allowed us to merge, cut and add effects to the footage we had caught on our shoots. Our abilities using the program had been progressing as we continually used it in media, and this helped when chopping up long clips we had captured, most of which we didn’t use. With these sites as well, I was able to upload a video of me teaching the guitar parts to our group, so we could re-enact them better in our video. This proved helpful as Scott isn’t able to actually play guitar. The program we used for our ancillary task is called: ‘Photoshop’ this program was ill favoured throughout the group, as our ability to use this it wasn’t so. But from the experience I think we gained experience on how to use if we are ever called to again. Although it wasn’t our favourite piece of new media technology, it was essential to amalgamate our DVD and magazine add effectively.
Wednesday, 2 December 2009
Video Commentary Problems.
One of the main problems we encountered while producing a plan of action for our commentary task was choosing a location.
Evaluation 'POA'
Today it is up to us to create a plan of action for the production of our music video's commentary. We have this lesson to plan it, next lesson to film it and then two more lessons to edit the piece. Below is our plan of action.
We plan to have the four of us introduced individually, we plan to do this by having a short clip of each of us talking (a sentence or two about the music video) with our name on screen, then the clip will to all the four of us together in a room and we will answer the questions for the evaluation in a casual group discussion similar to a group interview.
Q 1: In what ways does the media product use, develop or challenge forms and conventions of real media products?
- Talk about 'Blink 182s' influence from their video 'Rock Show'
- Audience for alternative rock videos
- performance and lifestyle element of video
- we stuck to genre conventions
- how choices we made led to our final media product
- Goodwins theory and points that we used
Q 2: How effective is the combination of our ancillary task and our main product?
- how mise-en-scene was key to getting the photos relative
- our opinions on the DVD and Magazine covers
- representation and selling of artists
Q 3: What have you leant from audience feedback?
- open for discussion, talk about our camera work (Lack of close ups) etc.
- ability to communicate
- how we overcame these problems
Q 4: How did you use new media technologies in the construction and research planning and in the evaluation stages?
- how we have developed skills on final cut, photoshop and blog use
- how we uploaded examples of our genre from existing products via 'youtube' etc
- camerawork
We plan to have the four of us introduced individually, we plan to do this by having a short clip of each of us talking (a sentence or two about the music video) with our name on screen, then the clip will to all the four of us together in a room and we will answer the questions for the evaluation in a casual group discussion similar to a group interview.
Q 1: In what ways does the media product use, develop or challenge forms and conventions of real media products?
- Talk about 'Blink 182s' influence from their video 'Rock Show'
- Audience for alternative rock videos
- performance and lifestyle element of video
- we stuck to genre conventions
- how choices we made led to our final media product
- Goodwins theory and points that we used
Q 2: How effective is the combination of our ancillary task and our main product?
- how mise-en-scene was key to getting the photos relative
- our opinions on the DVD and Magazine covers
- representation and selling of artists
Q 3: What have you leant from audience feedback?
- open for discussion, talk about our camera work (Lack of close ups) etc.
- ability to communicate
- how we overcame these problems
Q 4: How did you use new media technologies in the construction and research planning and in the evaluation stages?
- how we have developed skills on final cut, photoshop and blog use
- how we uploaded examples of our genre from existing products via 'youtube' etc
- camerawork